Key Insights
The Indonesia fertilizer market, valued at approximately $X million in 2025, is projected to experience robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 15% from 2025 to 2033. This expansion is driven by several key factors. Firstly, Indonesia's burgeoning agricultural sector, fueled by increasing population and rising demand for food security, necessitates higher fertilizer consumption. Secondly, government initiatives promoting agricultural modernization and improved farming practices are stimulating fertilizer adoption. Furthermore, the rising prevalence of high-yield crop varieties that require optimized nutrient levels further boosts market demand. The market is segmented by form (conventional and specialty), type (complex and straight), application mode (fertigation, foliar, and soil), and crop type (field crops, horticultural crops, and turf & ornamental). The dominance of specific segments will likely shift over the forecast period based on evolving farming techniques and government policies aimed at promoting sustainable agriculture. Major players like PT JADI MAS, Haifa Group, and Pupuk Indonesia (Persero) are actively shaping market dynamics through strategic investments and product innovation. However, challenges remain, including price volatility of raw materials, environmental concerns related to fertilizer use, and potential supply chain disruptions. Overcoming these restraints will be crucial for sustained market growth.
The Indonesian fertilizer market's growth trajectory is largely influenced by the government's agricultural policies, which play a critical role in shaping farmer adoption of fertilizers. Furthermore, the increasing awareness among farmers regarding the benefits of balanced fertilization practices contributes positively to the market's expansion. However, factors like fluctuating global commodity prices and the potential impact of climate change on crop yields pose significant risks to the market's stability. The competition among major players is intense, with companies continuously striving to innovate and offer superior products and services to gain a competitive edge. The adoption of precision agriculture techniques and the increasing use of technology-driven solutions in fertilizer management are expected to further transform the market landscape in the years to come, fostering both efficiency and sustainability within the sector. The specialty fertilizer segment is likely to witness faster growth compared to conventional fertilizers due to its superior nutrient efficiency and targeted approach to crop nutrition.

Indonesia Fertilizer Market: A Comprehensive Report (2019-2033)
This in-depth report provides a comprehensive analysis of the Indonesia Fertilizer Market, covering market dynamics, industry trends, leading segments, key players, and future growth opportunities. The study period spans from 2019 to 2033, with 2025 as the base and estimated year. This report is essential for industry stakeholders, investors, and anyone seeking to understand the intricacies of this vital market.
Indonesia Fertilizer Market Market Dynamics & Concentration
The Indonesian fertilizer market, valued at xx Million in 2025, exhibits a moderately concentrated landscape. Key drivers include increasing agricultural output demands, government initiatives promoting agricultural modernization, and rising awareness of the importance of nutrient-rich fertilizers for enhanced crop yields. Regulatory frameworks, particularly concerning environmental sustainability and import/export policies, significantly influence market dynamics. The market faces competition from substitute products like organic fertilizers, but the demand for conventional fertilizers remains dominant. Mergers and acquisitions (M&A) play a significant role, with xx M&A deals recorded in the historical period (2019-2024), primarily focused on expanding market share and gaining access to advanced technologies. Pupuk Indonesia (Persero) holds a significant market share, estimated at xx%, reflecting its influence as a state-owned enterprise. Other key players like PT JADI MAS and Haifa Group contribute significantly, while smaller players compete based on specialized products and regional focus.
- Market Concentration: Moderately Concentrated
- M&A Deal Count (2019-2024): xx
- Pupuk Indonesia (Persero) Market Share (2025): xx%
- Innovation Drivers: Government support, technological advancements, sustainability concerns.
- Regulatory Framework: Focus on environmental impact and import/export controls.
Indonesia Fertilizer Market Industry Trends & Analysis
The Indonesian fertilizer market is experiencing robust growth, driven by expanding agricultural land under cultivation, rising food consumption, and government support for agricultural modernization. The Compound Annual Growth Rate (CAGR) from 2025 to 2033 is estimated at xx%. Market penetration is high for conventional fertilizers, but specialty fertilizers are witnessing increased adoption due to improved efficacy and targeted nutrient delivery. Technological advancements such as precision farming techniques and the development of smart fertilizers are influencing consumption patterns. Consumer preferences shift towards environmentally friendly and high-efficiency fertilizers. Competitive dynamics are shaped by pricing strategies, product differentiation, and distribution networks. The increasing adoption of digital technologies and data-driven insights will further influence market growth.

Leading Markets & Segments in Indonesia Fertilizer Market
The Indonesian fertilizer market exhibits strong regional variations, with higher demand in densely populated agricultural areas like Java. Among the various segments, the conventional fertilizers segment holds the largest market share, followed by complex fertilizers. The soil application mode is dominant due to its traditional practice, while the shift towards fertigation is observed in modern farming systems. Field crops are the major consumers, followed by horticultural crops and, increasingly, turf & ornamental plants.
Key Drivers for Dominant Segments:
- Conventional Fertilizers: Established practice, affordability, and widespread availability.
- Complex Fertilizers: Enhanced nutrient efficiency and balanced plant nutrition.
- Soil Application: Traditional application method, cost-effectiveness.
- Field Crops: Large-scale cultivation and substantial demand.
Dominance Analysis: Java island dominates the market due to high agricultural activity and population density.
Indonesia Fertilizer Market Product Developments
Recent product innovations focus on improving nutrient use efficiency, reducing environmental impact, and developing specialized formulations for specific crops. The emergence of bio-fertilizers and slow-release fertilizers are key trends. Companies are leveraging technological advancements to develop products with enhanced nutrient delivery systems and improved crop response. These innovations enhance the competitiveness of fertilizer providers by catering to evolving farmer preferences and environmental regulations.
Key Drivers of Indonesia Fertilizer Market Growth
Several factors are fueling the growth of the Indonesian fertilizer market. Firstly, government initiatives promoting agricultural development, such as providing subsidies and investing in infrastructure, play a significant role. Secondly, the growing population and rising food demands create a continuous need for increased agricultural production, directly driving fertilizer consumption. Thirdly, technological advancements in fertilizer formulations and application methods further improve efficiency and adoption rates. These combined factors contribute significantly to market expansion.
Challenges in the Indonesia Fertilizer Market Market
The Indonesian fertilizer market faces several challenges. Fluctuations in raw material prices and supply chain disruptions impact production costs and availability. Strict environmental regulations and sustainability concerns pose pressure on fertilizer manufacturers to develop eco-friendly products. Furthermore, intense competition among established players and the entry of new market players add complexity. These challenges influence profitability and market stability.
Emerging Opportunities in Indonesia Fertilizer Market
Significant opportunities exist for growth in the Indonesian fertilizer market. Technological breakthroughs in precision farming and data-driven agriculture offer optimized fertilizer use and enhanced crop yields. Strategic partnerships between fertilizer companies and agricultural service providers can expand market reach and improve farmer access. Expansion into emerging agricultural regions and increased focus on specialty fertilizers for high-value crops are promising avenues for growth.
Leading Players in the Indonesia Fertilizer Market Sector
- PT JADI MAS
- Haifa Group
- Pupuk Indonesia (Persero)
- PT Saraswanti Anugerah Makmur Tbk (SAMF)
- Grupa Azoty S A (Compo Expert)
- Yara International AS
- Asia Kimindo Prima
Key Milestones in Indonesia Fertilizer Market Industry
- May 2023: Pupuk Kaltim's USD 1 Billion+ investment in new factories to boost urea (1.1 Million metric tons) and ammonia (825,000 tonnes) production. This significantly expands Indonesia's fertilizer production capacity and strengthens its position in the global market.
- April 2022: Petrokimia Gresik launches Petro ZA Plus and Phosgreen fertilizers, enhancing crop quality and yield. This introduces innovative products tailored to Indonesian agricultural needs.
- March 2022: Haifa Group acquires Horticoop Andina, expanding its Latin American presence and strengthening its global brand. This acquisition showcases strategic expansion into international markets.
Strategic Outlook for Indonesia Fertilizer Market Market
The Indonesian fertilizer market presents substantial long-term growth potential. Continued investment in agricultural infrastructure, coupled with technological advancements in fertilizer technology and sustainable farming practices, will drive market expansion. Strategic partnerships, market diversification, and the development of value-added services will be crucial for success. The focus on sustainable and efficient fertilizer solutions will shape future market dynamics and attract new investments.
Indonesia Fertilizer Market Segmentation
- 1. Production Analysis
- 2. Consumption Analysis
- 3. Import Market Analysis (Value & Volume)
- 4. Export Market Analysis (Value & Volume)
- 5. Price Trend Analysis
Indonesia Fertilizer Market Segmentation By Geography
- 1. Indonesia

Indonesia Fertilizer Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 15.00% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Demand For Landscaping Maintenance; Adoption of Green Spaces and Green Roofs
- 3.3. Market Restrains
- 3.3.1. Shortage of Labor In Landscaping; High Maintenance Cost of Lawn Mowers
- 3.4. Market Trends
- 3.4.1. OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Indonesia Fertilizer Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Production Analysis
- 5.2. Market Analysis, Insights and Forecast - by Consumption Analysis
- 5.3. Market Analysis, Insights and Forecast - by Import Market Analysis (Value & Volume)
- 5.4. Market Analysis, Insights and Forecast - by Export Market Analysis (Value & Volume)
- 5.5. Market Analysis, Insights and Forecast - by Price Trend Analysis
- 5.6. Market Analysis, Insights and Forecast - by Region
- 5.6.1. Indonesia
- 5.1. Market Analysis, Insights and Forecast - by Production Analysis
- 6. Competitive Analysis
- 6.1. Market Share Analysis 2024
- 6.2. Company Profiles
- 6.2.1 PT JADI MAS
- 6.2.1.1. Overview
- 6.2.1.2. Products
- 6.2.1.3. SWOT Analysis
- 6.2.1.4. Recent Developments
- 6.2.1.5. Financials (Based on Availability)
- 6.2.2 Haifa Group
- 6.2.2.1. Overview
- 6.2.2.2. Products
- 6.2.2.3. SWOT Analysis
- 6.2.2.4. Recent Developments
- 6.2.2.5. Financials (Based on Availability)
- 6.2.3 Pupuk Indonesia (Persero)
- 6.2.3.1. Overview
- 6.2.3.2. Products
- 6.2.3.3. SWOT Analysis
- 6.2.3.4. Recent Developments
- 6.2.3.5. Financials (Based on Availability)
- 6.2.4 PT Saraswanti Anugerah Makmur Tbk (SAMF)
- 6.2.4.1. Overview
- 6.2.4.2. Products
- 6.2.4.3. SWOT Analysis
- 6.2.4.4. Recent Developments
- 6.2.4.5. Financials (Based on Availability)
- 6.2.5 Grupa Azoty S A (Compo Expert)
- 6.2.5.1. Overview
- 6.2.5.2. Products
- 6.2.5.3. SWOT Analysis
- 6.2.5.4. Recent Developments
- 6.2.5.5. Financials (Based on Availability)
- 6.2.6 Yara International AS
- 6.2.6.1. Overview
- 6.2.6.2. Products
- 6.2.6.3. SWOT Analysis
- 6.2.6.4. Recent Developments
- 6.2.6.5. Financials (Based on Availability)
- 6.2.7 Asia Kimindo Prima
- 6.2.7.1. Overview
- 6.2.7.2. Products
- 6.2.7.3. SWOT Analysis
- 6.2.7.4. Recent Developments
- 6.2.7.5. Financials (Based on Availability)
- 6.2.1 PT JADI MAS
List of Figures
- Figure 1: Indonesia Fertilizer Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Indonesia Fertilizer Market Share (%) by Company 2024
List of Tables
- Table 1: Indonesia Fertilizer Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Indonesia Fertilizer Market Revenue Million Forecast, by Production Analysis 2019 & 2032
- Table 3: Indonesia Fertilizer Market Revenue Million Forecast, by Consumption Analysis 2019 & 2032
- Table 4: Indonesia Fertilizer Market Revenue Million Forecast, by Import Market Analysis (Value & Volume) 2019 & 2032
- Table 5: Indonesia Fertilizer Market Revenue Million Forecast, by Export Market Analysis (Value & Volume) 2019 & 2032
- Table 6: Indonesia Fertilizer Market Revenue Million Forecast, by Price Trend Analysis 2019 & 2032
- Table 7: Indonesia Fertilizer Market Revenue Million Forecast, by Region 2019 & 2032
- Table 8: Indonesia Fertilizer Market Revenue Million Forecast, by Country 2019 & 2032
- Table 9: Indonesia Fertilizer Market Revenue Million Forecast, by Production Analysis 2019 & 2032
- Table 10: Indonesia Fertilizer Market Revenue Million Forecast, by Consumption Analysis 2019 & 2032
- Table 11: Indonesia Fertilizer Market Revenue Million Forecast, by Import Market Analysis (Value & Volume) 2019 & 2032
- Table 12: Indonesia Fertilizer Market Revenue Million Forecast, by Export Market Analysis (Value & Volume) 2019 & 2032
- Table 13: Indonesia Fertilizer Market Revenue Million Forecast, by Price Trend Analysis 2019 & 2032
- Table 14: Indonesia Fertilizer Market Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Indonesia Fertilizer Market?
The projected CAGR is approximately 15.00%.
2. Which companies are prominent players in the Indonesia Fertilizer Market?
Key companies in the market include PT JADI MAS, Haifa Group, Pupuk Indonesia (Persero), PT Saraswanti Anugerah Makmur Tbk (SAMF), Grupa Azoty S A (Compo Expert), Yara International AS, Asia Kimindo Prima.
3. What are the main segments of the Indonesia Fertilizer Market?
The market segments include Production Analysis, Consumption Analysis, Import Market Analysis (Value & Volume), Export Market Analysis (Value & Volume), Price Trend Analysis.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Demand For Landscaping Maintenance; Adoption of Green Spaces and Green Roofs.
6. What are the notable trends driving market growth?
OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.
7. Are there any restraints impacting market growth?
Shortage of Labor In Landscaping; High Maintenance Cost of Lawn Mowers.
8. Can you provide examples of recent developments in the market?
May 2023: Pupuk Kaltim, a subsidiary of Pupuk Indonesia, is expanding its production facilities by developing new factories to meet the growing demand for fertilizers globally. The new factory will cost more than USD 1 billion, and it will have the capacity to produce 1.1 million metric ton of urea and 825,000 tonnes of ammonia annually.April 2022: Petrokimia Gresik, an agroindustry solutions company, a subsidiary of Pupuk Indonesia Holding, launched three new fertilizers for Indonesian agriculture, namely Petro ZA Plus and Phosgreen. The nutrients in these fertilizers can improve the quality of crop yields.March 2022: The Haifa Group entered a purchase agreement with HORTICOOP BV to acquire Horticoop Andina, the distributor of nutritional products for agriculture. Through this acquisition of the brand, Haifa intends to expand its market presence in the Latin American market and strengthen its position as a global superbrand in advanced plant nutrition.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Indonesia Fertilizer Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Indonesia Fertilizer Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Indonesia Fertilizer Market?
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Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence