EU Poultry Feeds Market Market’s Consumer Insights and Trends

Key Insights

The EU poultry feeds market, valued at approximately €[Estimate based on Market Size XX and Value Unit Million. For example, if XX = 1000, then the value is €1000 million in 2025] million in 2025, exhibits a steady growth trajectory, projected to expand at a CAGR of 4.20% from 2025 to 2033. This growth is fueled by several key factors. Firstly, the increasing demand for poultry products across the EU, driven by population growth and changing dietary preferences, necessitates a corresponding rise in feed production. Secondly, advancements in feed formulation and technology, including the incorporation of novel ingredients like specific supplements designed to enhance bird health and productivity, contribute significantly to market expansion. Finally, the rising awareness of animal welfare and sustainability within the poultry industry is pushing manufacturers towards more responsible sourcing and production practices, which also impacts market growth.

However, several restraints temper this growth. Fluctuations in raw material prices, particularly cereals and oilseed meals, can impact profitability and lead to price volatility. Stringent regulations regarding feed composition and safety standards in the EU also necessitate substantial investments from manufacturers for compliance. Furthermore, the market faces competitive pressures from both established multinational players and smaller regional producers. Market segmentation reveals that broiler feed currently dominates, followed by layer feed, with turkey and other animal types contributing smaller but growing shares. Ingredient-wise, cereals remain the dominant component, closely followed by oilseed meals. The market is geographically concentrated in major poultry-producing countries like the United Kingdom, Spain, Italy, Germany, and France, with the remaining European countries contributing a smaller share. The market's continued growth depends on addressing these challenges and capitalizing on opportunities within responsible and sustainable feed production.

EU Poultry Feeds Market: A Comprehensive Report (2019-2033)

This comprehensive report provides a detailed analysis of the EU Poultry Feeds Market, covering market dynamics, industry trends, leading segments, key players, and future outlook. With a study period spanning 2019-2033, a base year of 2025, and a forecast period of 2025-2033, this report offers invaluable insights for industry stakeholders, investors, and strategic decision-makers. The market size is estimated to be xx Million in 2025.

EU Poultry Feeds Market Market Dynamics & Concentration

The EU poultry feeds market exhibits a moderately concentrated structure, with key players such as Royal Agrifirm Group, Roquette Freres S.A.S, Nutreco NV, BASF SE, De Heus, Alltech Inc, Cargill Inc, Danish Agro, and Terrena holding significant market share. Market concentration is influenced by factors such as economies of scale in production, distribution networks, and research & development capabilities. Innovation within the industry is driven by the demand for sustainable and efficient feed solutions, focusing on improved nutrient utilization, disease prevention, and reduced environmental impact. Stringent regulatory frameworks, particularly concerning antibiotic usage and animal welfare, significantly shape market dynamics. The market also faces pressures from substitute ingredients and evolving consumer preferences towards sustainably produced poultry. Mergers and acquisitions (M&A) activity, as exemplified by De Heus's acquisition of Golpasz in 2021, further consolidate market power and drive strategic expansion. Over the historical period (2019-2024), the number of M&A deals averaged xx per year, indicating a dynamic and consolidating market landscape. The market share of the top five players is estimated to be around xx% in 2025.

EU Poultry Feeds Market Industry Trends & Analysis

The EU poultry feeds market is characterized by steady growth, driven by increasing poultry consumption and the growing demand for animal protein. The Compound Annual Growth Rate (CAGR) is projected to be xx% during the forecast period (2025-2033). This growth is fueled by several factors: increasing disposable incomes leading to higher poultry consumption; advancements in feed formulations for enhanced animal health and productivity; and technological innovations in feed manufacturing and distribution. However, market penetration of novel feed ingredients and technologies remains relatively low, with xx% of the market still utilizing traditional feed formulations in 2025. Furthermore, consumer preferences for naturally raised poultry and antibiotic-free products exert considerable influence on market trends, leading to increased demand for specialized feeds. Competitive dynamics are intense, with companies investing heavily in R&D to develop innovative feed solutions and expand their market reach.

Leading Markets & Segments in EU Poultry Feeds Market

The EU poultry feeds market is geographically diverse, with significant variations in market size and growth rates across different regions and countries. The largest market segments are typically driven by a combination of factors that enhance the profitability and success of various poultry farms. These contributing factors could include economic policies, infrastructure development, and consumer preferences towards various poultry. While specific data points require detailed analysis and may vary, some observable factors are that the Broiler segment consistently dominates the animal type market due to high poultry demand, leading to higher consumption of broiler feed. Similarly, cereals maintain a commanding presence among the ingredient category because of their affordability and availability.

• Animal Type: Broiler feeds hold the largest market share, driven by high broiler production volumes.
• Ingredient: Cereals remain the dominant ingredient due to cost-effectiveness and availability.
• Geographic Dominance: Germany, France, Spain, and Poland are major poultry producing countries and consequently, represent key markets within the EU.

The dominance of specific segments is intricately linked to factors like regional poultry production patterns, feed manufacturing capabilities, and regulatory environments.

EU Poultry Feeds Market Product Developments

Recent product innovations focus on improving feed efficiency, digestibility, and animal health. For example, Cargill's introduction of mini-pellet chick feed in September 2022 highlights the trend towards precisely formulated feeds tailored to specific life stages. This emphasizes advancements in feed technology addressing the specific nutritional needs of poultry at different growth stages, improving overall productivity and reducing waste. These innovations are directly enhancing the competitive landscape by offering superior product performance and greater economic benefit for poultry producers.

Key Drivers of EU Poultry Feeds Market Growth

Several factors contribute to the growth of the EU poultry feeds market. Technological advancements, such as precision feeding technologies and improved feed formulations, enhance production efficiency and animal health. Favorable economic conditions in many EU countries support increased poultry consumption. Finally, regulatory changes driving sustainable agricultural practices create opportunities for innovative and environmentally friendly feed solutions.

Challenges in the EU Poultry Feeds Market Market

The EU poultry feeds market faces challenges including rising raw material costs, supply chain disruptions, and stringent regulations concerning antibiotic usage and animal welfare. The ban on routine antibiotic use in January 2022 presents both challenges and opportunities. This shift has triggered demand for alternative solutions to maintain animal health, driving the growth of feed additives, and alternative prevention practices for disease and promoting the overall growth of the EU Poultry Feeds Market. The impact of these challenges is estimated to decrease the market growth by approximately xx% in 2025.

Emerging Opportunities in EU Poultry Feeds Market

Growing consumer demand for sustainable and high-quality poultry products creates opportunities for specialized and functional feeds. Technological breakthroughs in feed formulation and precision feeding are expected to increase feed efficiency and reduce environmental impact. Strategic partnerships across the value chain can further facilitate market expansion and improved sustainability practices.

Leading Players in the EU Poultry Feeds Market Sector

• Royal Agrifirm Group
• Roquette Freres S.A.S
• Nutreco NV
• BASF SE
• De Heus
• Alltech Inc
• Cargill Inc
• Danish Agro
• Terrena

Key Milestones in EU Poultry Feeds Market Industry

• September 2022: Cargill launched a new mini-pellet chick feed, enhancing chick growth and nutrient digestibility. This highlights the ongoing innovation in feed technology to optimize poultry production.
• January 2022: The EU banned routine antibiotic use in farmed animals, driving demand for alternative disease prevention strategies and specialized feed additives. This regulatory change significantly impacted market dynamics, forcing producers to adopt new solutions and impacting the overall market growth.
• March 2021: De Heus acquired Golpasz, strengthening its position in the Polish broiler feed market, illustrating the trend of market consolidation through M&A activity.

Strategic Outlook for EU Poultry Feeds Market Market

The EU poultry feeds market presents significant growth potential driven by increasing poultry consumption, technological advancements, and the ongoing shift towards sustainable and responsible poultry farming practices. Strategic partnerships, investments in R&D, and focus on specialized feed solutions will be crucial for companies seeking to thrive in this dynamic and evolving market. The future of the EU Poultry Feeds Market is promising with high potential for growth through innovative solutions.

EU Poultry Feeds Market Segmentation

• 1. Animal Type
  • 1.1. Layer
  • 1.2. Broiler
  • 1.3. Turkey
  • 1.4. Other Animal Types
• 2. Ingredient
  • 2.1. Cereals
  • 2.2. Oilseed Meals
  • 2.3. Molasses
  • 2.4. Fish Oils and Fish Meals
  • 2.5. Supplements
  • 2.6. Other Ingredients

EU Poultry Feeds Market Segmentation By Geography

• 1. United Kingdom
• 2. Germany
• 3. Italy
• 4. France
• 5. Spain
• 6. Russia
• 7. Rest of Europe