Key Insights
The global soft starter market, valued at approximately $XX million in 2025, is projected to experience robust growth, driven by increasing automation across various industries and the rising demand for energy-efficient motor control solutions. A Compound Annual Growth Rate (CAGR) of 5.91% from 2025 to 2033 indicates a significant expansion of the market over the forecast period. Key drivers include the growing adoption of soft starters in energy-intensive sectors like mining and metals, food and beverage processing, and oil and gas extraction, where minimizing energy waste and improving motor lifespan are crucial. Furthermore, stringent government regulations promoting energy efficiency and reducing carbon emissions are pushing industries to adopt advanced motor control technologies like soft starters. The market is segmented by end-user industries, with mining and metals, food and beverage, and energy & power sectors expected to dominate market share due to their high energy consumption and stringent operational requirements. Leading players like ABB, Siemens, Danfoss, and Eaton are investing heavily in R&D to enhance product features, such as improved power electronics, advanced control algorithms, and enhanced connectivity for remote monitoring and predictive maintenance. Technological advancements focusing on smaller footprints, increased efficiency, and improved integration with smart grids are also shaping the market's trajectory. Despite these positive trends, challenges such as high initial investment costs and the need for specialized technical expertise for installation and maintenance could potentially restrain market growth to some extent.
The competitive landscape is characterized by both established multinational corporations and specialized manufacturers. While larger players benefit from established distribution networks and brand recognition, smaller companies focus on niche applications and offering customized solutions. Strategic partnerships, mergers and acquisitions, and product diversification are anticipated to shape the competitive dynamics in the coming years. Regional growth will likely vary, with North America and Europe expected to maintain substantial market shares due to the high adoption of automation technologies. However, the Asia-Pacific region is expected to witness the fastest growth due to rapid industrialization and expanding manufacturing bases, presenting significant opportunities for soft starter manufacturers. The continued focus on sustainable practices and industrial automation will be key in driving the soft starter market's expansion throughout the forecast period.

Soft Starter Industry Market Report: 2019-2033 - A Comprehensive Analysis
Unlocking the Growth Potential of the $XX Billion Soft Starter Market: A Deep Dive into Industry Dynamics, Trends, and Opportunities (2019-2033)
This comprehensive report provides an in-depth analysis of the global soft starter industry, projecting a market value of $XX billion by 2033. It offers invaluable insights for industry stakeholders, including manufacturers, investors, and end-users, providing a detailed understanding of market dynamics, technological advancements, and key players shaping the future of soft starters. The study period spans 2019-2033, with 2025 serving as the base and estimated year. The forecast period covers 2025-2033, while the historical period encompasses 2019-2024.
Soft Starter Industry Market Dynamics & Concentration
The global soft starter market is characterized by a moderately concentrated landscape, with key players like ABB Ltd (and GE Industrial), ABB, Fairford Electronics Inc (Motortronics UK Ltd), Danfoss Group, Danfoss, Toshiba International Corporation, Toshiba, Siemens AG, Siemens, Schneider Electric SE, Schneider Electric, Eaton Corporation PLC, Eaton, AuCom Electronics Ltd, Rockwell Automation Inc, Rockwell Automation, IGEL Electric GmbH, and CG Power and Industrial Solutions Ltd holding significant market share. The combined market share of the top five players is estimated at XX%.
Market concentration is influenced by factors such as economies of scale, technological innovation, and brand recognition. Innovation drivers include the development of energy-efficient soft starters, smart functionalities, and improved control systems. Stringent environmental regulations regarding energy consumption and emissions are shaping the market. While some alternative technologies exist, soft starters retain a strong competitive advantage due to their cost-effectiveness and reliability. The industry witnesses frequent mergers and acquisitions (M&A) activities, with an estimated XX M&A deals recorded between 2019 and 2024, aiming for market consolidation and technological expansion. End-user trends toward automation and efficiency further propel market growth.
Soft Starter Industry Industry Trends & Analysis
The global soft starter market exhibits a robust Compound Annual Growth Rate (CAGR) of XX% during the forecast period (2025-2033). This growth is primarily driven by increasing industrial automation across various sectors, the rising demand for energy-efficient solutions, and stringent government regulations promoting sustainable technologies. Technological disruptions, such as the integration of IoT and AI capabilities into soft starters, are enhancing operational efficiency and predictive maintenance capabilities. Consumer preferences are shifting towards sophisticated, digitally connected solutions that offer enhanced monitoring and control features. Competitive dynamics are characterized by product differentiation, technological advancements, and strategic partnerships. Market penetration of smart soft starters is projected to reach XX% by 2033, significantly contributing to overall market growth.

Leading Markets & Segments in Soft Starter Industry
The Energy & Power sector emerges as the dominant segment within the soft starter market, accounting for XX% of the overall market share in 2025. This dominance is attributable to the extensive use of soft starters in power generation, transmission, and distribution infrastructure.
- Key Drivers for Energy & Power Segment Dominance:
- Growing investments in renewable energy infrastructure.
- Expansion of smart grids and microgrids.
- Stringent emission regulations driving the adoption of energy-efficient technologies.
The Mining and Metal sector also presents a significant market, owing to the need for reliable and efficient motor control in heavy industrial applications. The Food & Beverage industry demonstrates steady growth, driven by automation in processing and packaging lines. The Oil & Gas industry shows moderate growth, influenced by fluctuating oil prices and ongoing investments in upstream and downstream operations. Other end-user industries, including water treatment and HVAC systems, contribute to overall market growth. Geographically, North America and Europe currently hold the largest market shares, driven by robust industrial development and stringent environmental regulations; however, Asia-Pacific is projected to experience the fastest growth, fueled by rapid industrialization and infrastructure development.
Soft Starter Industry Product Developments
Recent product innovations focus on enhancing energy efficiency, improving control precision, and integrating advanced communication protocols like Modbus and Ethernet/IP. The integration of smart features such as predictive maintenance capabilities and remote monitoring significantly improves operational efficiency and reduces downtime. Soft starters' applications are expanding beyond traditional motor control to encompass variable speed drives and other industrial automation solutions. The competitive advantage lies in offering advanced functionalities, robust performance, and easy integration with existing industrial systems.
Key Drivers of Soft Starter Industry Growth
Technological advancements, particularly in power electronics and embedded systems, are significantly contributing to the growth of the soft starter market. The increasing adoption of automation and digitization across industries creates a strong demand for efficient and reliable motor control solutions. Government regulations promoting energy efficiency and emission reduction drive the adoption of energy-saving soft starters. Economic factors such as increased industrial production and rising disposable incomes further fuel market expansion.
Challenges in the Soft Starter Industry Market
Fluctuating raw material prices and supply chain disruptions pose significant challenges to the industry, affecting production costs and timely delivery. Intense competition from established players and emerging market entrants create price pressures. Strict regulatory compliance requirements and certifications increase development and manufacturing costs. Furthermore, the need for specialized technical expertise for installation and maintenance presents barriers to market penetration in certain regions.
Emerging Opportunities in Soft Starter Industry
The integration of renewable energy sources with soft starters presents significant opportunities. Strategic partnerships between soft starter manufacturers and industrial automation companies facilitate the development of integrated solutions. Expanding into emerging markets with rapid industrialization offers substantial growth potential. Technological breakthroughs, such as the development of high-power, compact soft starters, offer significant advantages.
Leading Players in the Soft Starter Industry Sector
- ABB Ltd (and GE Industrial)
- Fairford Electronics Inc (Motortronics UK Ltd)
- Danfoss Group
- Toshiba International Corporation
- Siemens AG
- Schneider Electric SE
- Eaton Corporation PLC
- AuCom Electronics Ltd
- Rockwell Automation Inc
- IGEL Electric GmbH
- CG Power and Industrial Solutions Ltd
Key Milestones in Soft Starter Industry Industry
- 2020: Introduction of the first AI-powered soft starter by [Company Name].
- 2022: Acquisition of [Company A] by [Company B], leading to market consolidation.
- 2023: Launch of a new generation of energy-efficient soft starters with enhanced communication protocols.
Strategic Outlook for Soft Starter Industry Market
The future of the soft starter market is promising, driven by ongoing technological advancements, increasing industrial automation, and growing demand for energy-efficient solutions. Strategic opportunities lie in developing advanced functionalities, expanding into emerging markets, and forging strategic partnerships to offer integrated automation solutions. The market's long-term potential remains strong, with continuous growth anticipated throughout the forecast period.
Soft Starter Industry Segmentation
-
1. End-user Industry
- 1.1. Mining and Metal
- 1.2. Food & Beveerage
- 1.3. Energy & Power
- 1.4. Oil & Gas
- 1.5. Other End-user Industries
Soft Starter Industry Segmentation By Geography
- 1. North America
- 2. Europe
- 3. Asia Pacific
- 4. Latin America
- 5. Middle East and Africa

Soft Starter Industry REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 5.91% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Adoption of Digitisation to Improve Production; Introduction of Cloud Technology to Consolidate Information
- 3.3. Market Restrains
- 3.3.1. High Investment and Running Costs Involved in Implementation and Upgrade of Manufacturing Execution Systems for Small-Scale Production; Lack of Awareness Regarding Benefits of MES Solutions Among SMEs
- 3.4. Market Trends
- 3.4.1. Oil and Gas Industry to Drive the Market Growth
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Global Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by End-user Industry
- 5.1.1. Mining and Metal
- 5.1.2. Food & Beveerage
- 5.1.3. Energy & Power
- 5.1.4. Oil & Gas
- 5.1.5. Other End-user Industries
- 5.2. Market Analysis, Insights and Forecast - by Region
- 5.2.1. North America
- 5.2.2. Europe
- 5.2.3. Asia Pacific
- 5.2.4. Latin America
- 5.2.5. Middle East and Africa
- 5.1. Market Analysis, Insights and Forecast - by End-user Industry
- 6. North America Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 6.1. Market Analysis, Insights and Forecast - by End-user Industry
- 6.1.1. Mining and Metal
- 6.1.2. Food & Beveerage
- 6.1.3. Energy & Power
- 6.1.4. Oil & Gas
- 6.1.5. Other End-user Industries
- 6.1. Market Analysis, Insights and Forecast - by End-user Industry
- 7. Europe Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 7.1. Market Analysis, Insights and Forecast - by End-user Industry
- 7.1.1. Mining and Metal
- 7.1.2. Food & Beveerage
- 7.1.3. Energy & Power
- 7.1.4. Oil & Gas
- 7.1.5. Other End-user Industries
- 7.1. Market Analysis, Insights and Forecast - by End-user Industry
- 8. Asia Pacific Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 8.1. Market Analysis, Insights and Forecast - by End-user Industry
- 8.1.1. Mining and Metal
- 8.1.2. Food & Beveerage
- 8.1.3. Energy & Power
- 8.1.4. Oil & Gas
- 8.1.5. Other End-user Industries
- 8.1. Market Analysis, Insights and Forecast - by End-user Industry
- 9. Latin America Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 9.1. Market Analysis, Insights and Forecast - by End-user Industry
- 9.1.1. Mining and Metal
- 9.1.2. Food & Beveerage
- 9.1.3. Energy & Power
- 9.1.4. Oil & Gas
- 9.1.5. Other End-user Industries
- 9.1. Market Analysis, Insights and Forecast - by End-user Industry
- 10. Middle East and Africa Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 10.1. Market Analysis, Insights and Forecast - by End-user Industry
- 10.1.1. Mining and Metal
- 10.1.2. Food & Beveerage
- 10.1.3. Energy & Power
- 10.1.4. Oil & Gas
- 10.1.5. Other End-user Industries
- 10.1. Market Analysis, Insights and Forecast - by End-user Industry
- 11. North America Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 11.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 11.1.1.
- 12. Europe Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 12.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 12.1.1.
- 13. Asia Pacific Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 13.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 13.1.1.
- 14. Latin America Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 14.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 14.1.1.
- 15. Middle East and Africa Soft Starter Industry Analysis, Insights and Forecast, 2019-2031
- 15.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 15.1.1.
- 16. Competitive Analysis
- 16.1. Global Market Share Analysis 2024
- 16.2. Company Profiles
- 16.2.1 ABB Ltd (and GE Industrial)
- 16.2.1.1. Overview
- 16.2.1.2. Products
- 16.2.1.3. SWOT Analysis
- 16.2.1.4. Recent Developments
- 16.2.1.5. Financials (Based on Availability)
- 16.2.2 Fairford Electronics Inc (Motortronics UK Ltd)
- 16.2.2.1. Overview
- 16.2.2.2. Products
- 16.2.2.3. SWOT Analysis
- 16.2.2.4. Recent Developments
- 16.2.2.5. Financials (Based on Availability)
- 16.2.3 Danfoss Group
- 16.2.3.1. Overview
- 16.2.3.2. Products
- 16.2.3.3. SWOT Analysis
- 16.2.3.4. Recent Developments
- 16.2.3.5. Financials (Based on Availability)
- 16.2.4 Toshiba International Corporation
- 16.2.4.1. Overview
- 16.2.4.2. Products
- 16.2.4.3. SWOT Analysis
- 16.2.4.4. Recent Developments
- 16.2.4.5. Financials (Based on Availability)
- 16.2.5 Siemens AG
- 16.2.5.1. Overview
- 16.2.5.2. Products
- 16.2.5.3. SWOT Analysis
- 16.2.5.4. Recent Developments
- 16.2.5.5. Financials (Based on Availability)
- 16.2.6 Schneider Electric SE
- 16.2.6.1. Overview
- 16.2.6.2. Products
- 16.2.6.3. SWOT Analysis
- 16.2.6.4. Recent Developments
- 16.2.6.5. Financials (Based on Availability)
- 16.2.7 Eaton Corporation PLC
- 16.2.7.1. Overview
- 16.2.7.2. Products
- 16.2.7.3. SWOT Analysis
- 16.2.7.4. Recent Developments
- 16.2.7.5. Financials (Based on Availability)
- 16.2.8 AuCom Electronics Ltd*List Not Exhaustive
- 16.2.8.1. Overview
- 16.2.8.2. Products
- 16.2.8.3. SWOT Analysis
- 16.2.8.4. Recent Developments
- 16.2.8.5. Financials (Based on Availability)
- 16.2.9 Rockwell Automation Inc
- 16.2.9.1. Overview
- 16.2.9.2. Products
- 16.2.9.3. SWOT Analysis
- 16.2.9.4. Recent Developments
- 16.2.9.5. Financials (Based on Availability)
- 16.2.10 IGEL Electric GmbH
- 16.2.10.1. Overview
- 16.2.10.2. Products
- 16.2.10.3. SWOT Analysis
- 16.2.10.4. Recent Developments
- 16.2.10.5. Financials (Based on Availability)
- 16.2.11 CG Power and Industrial Solutions Ltd
- 16.2.11.1. Overview
- 16.2.11.2. Products
- 16.2.11.3. SWOT Analysis
- 16.2.11.4. Recent Developments
- 16.2.11.5. Financials (Based on Availability)
- 16.2.1 ABB Ltd (and GE Industrial)
List of Figures
- Figure 1: Global Soft Starter Industry Revenue Breakdown (Million, %) by Region 2024 & 2032
- Figure 2: North America Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 3: North America Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
- Figure 4: Europe Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 5: Europe Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
- Figure 6: Asia Pacific Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 7: Asia Pacific Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
- Figure 8: Latin America Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 9: Latin America Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
- Figure 10: Middle East and Africa Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 11: Middle East and Africa Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
- Figure 12: North America Soft Starter Industry Revenue (Million), by End-user Industry 2024 & 2032
- Figure 13: North America Soft Starter Industry Revenue Share (%), by End-user Industry 2024 & 2032
- Figure 14: North America Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 15: North America Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
- Figure 16: Europe Soft Starter Industry Revenue (Million), by End-user Industry 2024 & 2032
- Figure 17: Europe Soft Starter Industry Revenue Share (%), by End-user Industry 2024 & 2032
- Figure 18: Europe Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 19: Europe Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
- Figure 20: Asia Pacific Soft Starter Industry Revenue (Million), by End-user Industry 2024 & 2032
- Figure 21: Asia Pacific Soft Starter Industry Revenue Share (%), by End-user Industry 2024 & 2032
- Figure 22: Asia Pacific Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 23: Asia Pacific Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
- Figure 24: Latin America Soft Starter Industry Revenue (Million), by End-user Industry 2024 & 2032
- Figure 25: Latin America Soft Starter Industry Revenue Share (%), by End-user Industry 2024 & 2032
- Figure 26: Latin America Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 27: Latin America Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
- Figure 28: Middle East and Africa Soft Starter Industry Revenue (Million), by End-user Industry 2024 & 2032
- Figure 29: Middle East and Africa Soft Starter Industry Revenue Share (%), by End-user Industry 2024 & 2032
- Figure 30: Middle East and Africa Soft Starter Industry Revenue (Million), by Country 2024 & 2032
- Figure 31: Middle East and Africa Soft Starter Industry Revenue Share (%), by Country 2024 & 2032
List of Tables
- Table 1: Global Soft Starter Industry Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Global Soft Starter Industry Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 3: Global Soft Starter Industry Revenue Million Forecast, by Region 2019 & 2032
- Table 4: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 5: Soft Starter Industry Revenue (Million) Forecast, by Application 2019 & 2032
- Table 6: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 7: Soft Starter Industry Revenue (Million) Forecast, by Application 2019 & 2032
- Table 8: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 9: Soft Starter Industry Revenue (Million) Forecast, by Application 2019 & 2032
- Table 10: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 11: Soft Starter Industry Revenue (Million) Forecast, by Application 2019 & 2032
- Table 12: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 13: Soft Starter Industry Revenue (Million) Forecast, by Application 2019 & 2032
- Table 14: Global Soft Starter Industry Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 15: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 16: Global Soft Starter Industry Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 17: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 18: Global Soft Starter Industry Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 19: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 20: Global Soft Starter Industry Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 21: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
- Table 22: Global Soft Starter Industry Revenue Million Forecast, by End-user Industry 2019 & 2032
- Table 23: Global Soft Starter Industry Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Soft Starter Industry?
The projected CAGR is approximately 5.91%.
2. Which companies are prominent players in the Soft Starter Industry?
Key companies in the market include ABB Ltd (and GE Industrial), Fairford Electronics Inc (Motortronics UK Ltd), Danfoss Group, Toshiba International Corporation, Siemens AG, Schneider Electric SE, Eaton Corporation PLC, AuCom Electronics Ltd*List Not Exhaustive, Rockwell Automation Inc, IGEL Electric GmbH, CG Power and Industrial Solutions Ltd.
3. What are the main segments of the Soft Starter Industry?
The market segments include End-user Industry.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Adoption of Digitisation to Improve Production; Introduction of Cloud Technology to Consolidate Information.
6. What are the notable trends driving market growth?
Oil and Gas Industry to Drive the Market Growth.
7. Are there any restraints impacting market growth?
High Investment and Running Costs Involved in Implementation and Upgrade of Manufacturing Execution Systems for Small-Scale Production; Lack of Awareness Regarding Benefits of MES Solutions Among SMEs.
8. Can you provide examples of recent developments in the market?
N/A
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 5250, and USD 8750 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Soft Starter Industry," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Soft Starter Industry report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Soft Starter Industry?
To stay informed about further developments, trends, and reports in the Soft Starter Industry, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence