Key Insights
The global smart glass market is experiencing robust growth, projected to reach $10.09 billion in 2025 and maintain a Compound Annual Growth Rate (CAGR) of 10.60% from 2025 to 2033. This expansion is fueled by several key drivers. Increasing demand for energy-efficient building solutions is a major factor, with smart glass offering significant advantages in reducing heating and cooling costs. Furthermore, the growing adoption of smart glass in automotive applications, particularly in luxury vehicles and electric vehicles, is contributing to market growth. Advancements in technology, leading to improved performance characteristics like enhanced light control and privacy features, are also driving adoption. The architectural segment, encompassing both residential and commercial buildings, represents a significant portion of the market, driven by rising construction activity globally and a heightened focus on sustainable building practices. Competition among key players such as Guardian Glass LLC, Saint-Gobain, and AGC Group is intense, leading to continuous innovation and product diversification. The market is segmented by type (electrochromic, SPD, liquid crystal, passive, and others) and end-user (automotive, architectural, avionics, and others), each exhibiting unique growth trajectories.
While the market enjoys strong growth potential, certain challenges exist. High initial investment costs associated with smart glass installation can be a barrier to entry for some customers. Furthermore, technological limitations in certain types of smart glass, such as durability and lifespan, could potentially hinder widespread adoption. However, ongoing research and development efforts are actively addressing these limitations, promising further market expansion. The Asia-Pacific region is expected to exhibit significant growth due to rapid urbanization and infrastructure development, while North America and Europe maintain substantial market shares driven by established building codes and strong environmental consciousness. The increasing availability of government incentives and subsidies for energy-efficient building materials is further bolstering market growth across various regions.
Smart Glass Market Report: 2019-2033 Forecast
This comprehensive report provides an in-depth analysis of the global Smart Glass market, covering the period 2019-2033. With a focus on market dynamics, industry trends, leading players, and future opportunities, this report is an essential resource for industry stakeholders, investors, and researchers seeking actionable insights into this rapidly evolving market. The report forecasts a market valued at xx Million by 2033, presenting a detailed breakdown by type (Electrochromic, SPD, Liquid Crystal, Passive, Other) and end-user (Automotive, Architectural, Avionics, Others).
Smart Glass Market Market Dynamics & Concentration
The Smart Glass market is characterized by a moderately concentrated landscape, with key players such as Guardian Glass LLC, Saint-Gobain, and Research Frontiers holding significant market share. However, the presence of numerous smaller, specialized manufacturers, particularly in the smart film segment, indicates a competitive environment. Innovation is a crucial driver, with ongoing research focusing on enhancing energy efficiency, improving aesthetics, and expanding applications. Stringent building codes and regulations in various regions, particularly concerning energy efficiency, are also shaping market growth. Product substitutes, such as traditional window films and blinds, continue to compete, albeit with Smart Glass offering superior performance in several key areas. The market witnesses fluctuating M&A activity, with recent years showing approximately xx M&A deals, primarily focused on consolidating technological capabilities and expanding market reach. End-user trends are moving towards increased adoption of Smart Glass in both residential and commercial buildings, driven by the desire for improved energy efficiency, enhanced aesthetics, and better control over natural light.
Smart Glass Market Industry Trends & Analysis
The Smart Glass market is experiencing robust growth, driven by several factors. The rising demand for energy-efficient buildings and vehicles, coupled with increasing awareness of environmental concerns, is a major catalyst. Technological advancements, particularly in areas like electrochromic and SPD technologies, are continuously improving product performance and expanding application possibilities. Consumer preferences are shifting towards smart, customizable solutions that offer enhanced comfort and control. The market's competitive dynamics are characterized by both innovation and consolidation, with established players focusing on expanding their product portfolios and smaller companies striving for differentiation through niche applications. The CAGR for the Smart Glass market is estimated to be xx% during the forecast period (2025-2033), with market penetration rates significantly increasing in key regions.
Leading Markets & Segments in Smart Glass Market
The architectural segment, particularly commercial buildings, dominates the Smart Glass market, accounting for xx% of the total market value in 2025. This dominance is driven by the increasing demand for energy-efficient and aesthetically pleasing building solutions in major global economies. The Electrochromic technology segment holds a significant share, driven by its mature technology and wide-ranging applications. However, the SPD (Suspended Particle Device) segment is witnessing strong growth, fueled by its unique capabilities and suitability for various applications, including automotive sunroofs.
- Key Drivers in Architectural Segment: Government incentives for green buildings, rising construction activity in developing economies, and increasing awareness of energy efficiency among building owners.
- Key Drivers in Automotive Segment: Growing demand for luxury vehicles featuring advanced technologies, stringent emission regulations, and increasing consumer preference for enhanced comfort and safety features.
- Key Drivers in Electrochromic Segment: Established technology, high energy efficiency, and suitability for large-scale applications.
- Key Drivers in SPD Segment: Rapid technological advancements, unique light control capabilities, and increasing adoption in automotive applications.
Smart Glass Market Product Developments
Recent years have witnessed significant advancements in Smart Glass technology, encompassing improvements in energy efficiency, durability, and aesthetic appeal. New products offer better light transmission control, enhanced privacy options, and integration with smart home systems. These developments are aimed at addressing specific market needs, offering competitive advantages based on superior performance, cost-effectiveness, and ease of installation. The convergence of Smart Glass with other building automation systems enhances its value proposition and contributes to broader market adoption.
Key Drivers of Smart Glass Market Growth
Several factors fuel the Smart Glass market's expansion. Firstly, the increasing focus on energy efficiency and sustainability is a major driver. Government regulations and incentives promoting green building practices are boosting adoption rates. Secondly, technological advancements leading to improved product performance and reduced costs play a significant role. Lastly, rising disposable incomes and increased consumer awareness of smart home technologies are also contributing to market growth.
Challenges in the Smart Glass Market Market
The Smart Glass market faces certain challenges. High initial costs remain a barrier to entry for many consumers and businesses. Supply chain disruptions and fluctuations in raw material prices can impact profitability. Furthermore, intense competition among established players and emerging companies presents ongoing challenges for maintaining market share.
Emerging Opportunities in Smart Glass Market
The long-term outlook for the Smart Glass market is positive. Technological breakthroughs, such as the development of more efficient and cost-effective materials, will drive growth. Strategic partnerships between Smart Glass manufacturers and building automation companies will create new market opportunities. Expanding into emerging markets presents significant potential for future expansion.
Leading Players in the Smart Glass Market Sector
- Guardian Glass LLC
- Argil Inc
- Halio International SA
- Magic Film Factory
- Smart Films International
- Compagnie de Saint-Gobain S A (incl SageGlass)
- Research Frontiers Inc
- AGC Group (Incl AIS)
- View Inc
- UniteGlass (part of China National Building Materials Group)
- Polytronix Inc
- Pro Display (Incl Intelligent Glass)
- Gentex Corporation
- Corning Incorporated
Key Milestones in Smart Glass Market Industry
- September 2021: New uses for Research Frontiers' SPD-SmartGlass unveiled at the International Motor Show (IAA) in Munich, Germany, highlighting its application in automotive sunroofs.
- February 2022: Guardian Glass launched ClimaGuard Neutral 1.0, a thermal insulating coated glass meeting new UK Building Regulations, boosting the residential market.
Strategic Outlook for Smart Glass Market Market
The Smart Glass market is poised for continued expansion, driven by technological innovation and increasing demand for energy-efficient and aesthetically advanced solutions. Strategic partnerships, targeted market expansion into emerging economies, and diversification into new applications will be crucial for companies seeking long-term success in this dynamic market.
Smart Glass Market Segmentation
-
1. Type
- 1.1. Electrochromic
- 1.2. Suspended Particle Device (SPD)
- 1.3. Liquid Crystal
- 1.4. Passive (Thermochromic & Photochromic)
- 1.5. Other Types (Hybrid, Photovoltaic)
-
2. End User
- 2.1. Automotive
- 2.2. Architectural (Residential & Commercial Buildings)
- 2.3. Avionics
- 2.4. Other End Users
Smart Glass Market Segmentation By Geography
- 1. Americas
- 2. Asia Pacific
- 3. Europe
Smart Glass Market REPORT HIGHLIGHTS
| Aspects | Details |
|---|---|
| Study Period | 2019-2033 |
| Base Year | 2024 |
| Estimated Year | 2025 |
| Forecast Period | 2025-2033 |
| Historical Period | 2019-2024 |
| Growth Rate | CAGR of 10.60% from 2019-2033 |
| Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1 Increasing Energy Efficiency Regulations and Need for Energy Cost Savings; Increasing Preference for Comfort
- 3.2.2 Convenience and Green Credentials
- 3.3. Market Restrains
- 3.3.1. High Cost and Competition from Flexible Plastic Technologies
- 3.4. Market Trends
- 3.4.1. Automotive is Observing a Significant Growth
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Global Smart Glass Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Type
- 5.1.1. Electrochromic
- 5.1.2. Suspended Particle Device (SPD)
- 5.1.3. Liquid Crystal
- 5.1.4. Passive (Thermochromic & Photochromic)
- 5.1.5. Other Types (Hybrid, Photovoltaic)
- 5.2. Market Analysis, Insights and Forecast - by End User
- 5.2.1. Automotive
- 5.2.2. Architectural (Residential & Commercial Buildings)
- 5.2.3. Avionics
- 5.2.4. Other End Users
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. Americas
- 5.3.2. Asia Pacific
- 5.3.3. Europe
- 5.1. Market Analysis, Insights and Forecast - by Type
- 6. Americas Smart Glass Market Analysis, Insights and Forecast, 2019-2031
- 6.1. Market Analysis, Insights and Forecast - by Type
- 6.1.1. Electrochromic
- 6.1.2. Suspended Particle Device (SPD)
- 6.1.3. Liquid Crystal
- 6.1.4. Passive (Thermochromic & Photochromic)
- 6.1.5. Other Types (Hybrid, Photovoltaic)
- 6.2. Market Analysis, Insights and Forecast - by End User
- 6.2.1. Automotive
- 6.2.2. Architectural (Residential & Commercial Buildings)
- 6.2.3. Avionics
- 6.2.4. Other End Users
- 6.1. Market Analysis, Insights and Forecast - by Type
- 7. Asia Pacific Smart Glass Market Analysis, Insights and Forecast, 2019-2031
- 7.1. Market Analysis, Insights and Forecast - by Type
- 7.1.1. Electrochromic
- 7.1.2. Suspended Particle Device (SPD)
- 7.1.3. Liquid Crystal
- 7.1.4. Passive (Thermochromic & Photochromic)
- 7.1.5. Other Types (Hybrid, Photovoltaic)
- 7.2. Market Analysis, Insights and Forecast - by End User
- 7.2.1. Automotive
- 7.2.2. Architectural (Residential & Commercial Buildings)
- 7.2.3. Avionics
- 7.2.4. Other End Users
- 7.1. Market Analysis, Insights and Forecast - by Type
- 8. Europe Smart Glass Market Analysis, Insights and Forecast, 2019-2031
- 8.1. Market Analysis, Insights and Forecast - by Type
- 8.1.1. Electrochromic
- 8.1.2. Suspended Particle Device (SPD)
- 8.1.3. Liquid Crystal
- 8.1.4. Passive (Thermochromic & Photochromic)
- 8.1.5. Other Types (Hybrid, Photovoltaic)
- 8.2. Market Analysis, Insights and Forecast - by End User
- 8.2.1. Automotive
- 8.2.2. Architectural (Residential & Commercial Buildings)
- 8.2.3. Avionics
- 8.2.4. Other End Users
- 8.1. Market Analysis, Insights and Forecast - by Type
- 9. Americas Smart Glass Market Analysis, Insights and Forecast, 2019-2031
- 9.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 9.1.1.
- 10. Asia Pacific Smart Glass Market Analysis, Insights and Forecast, 2019-2031
- 10.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 10.1.1.
- 11. Europe Smart Glass Market Analysis, Insights and Forecast, 2019-2031
- 11.1. Market Analysis, Insights and Forecast - By Country/Sub-region
- 11.1.1.
- 12. Competitive Analysis
- 12.1. Global Market Share Analysis 2024
- 12.2. Company Profiles
- 12.2.1 6 Guardian Glass LLC
- 12.2.1.1. Overview
- 12.2.1.2. Products
- 12.2.1.3. SWOT Analysis
- 12.2.1.4. Recent Developments
- 12.2.1.5. Financials (Based on Availability)
- 12.2.2 3 Argil Inc
- 12.2.2.1. Overview
- 12.2.2.2. Products
- 12.2.2.3. SWOT Analysis
- 12.2.2.4. Recent Developments
- 12.2.2.5. Financials (Based on Availability)
- 12.2.3 4 Halio International SA
- 12.2.3.1. Overview
- 12.2.3.2. Products
- 12.2.3.3. SWOT Analysis
- 12.2.3.4. Recent Developments
- 12.2.3.5. Financials (Based on Availability)
- 12.2.4 4 Magic Film Factory
- 12.2.4.1. Overview
- 12.2.4.2. Products
- 12.2.4.3. SWOT Analysis
- 12.2.4.4. Recent Developments
- 12.2.4.5. Financials (Based on Availability)
- 12.2.5 Smart Glass Manufacturers
- 12.2.5.1. Overview
- 12.2.5.2. Products
- 12.2.5.3. SWOT Analysis
- 12.2.5.4. Recent Developments
- 12.2.5.5. Financials (Based on Availability)
- 12.2.6 1 Smart Films International
- 12.2.6.1. Overview
- 12.2.6.2. Products
- 12.2.6.3. SWOT Analysis
- 12.2.6.4. Recent Developments
- 12.2.6.5. Financials (Based on Availability)
- 12.2.7 9 Compagnie de Saint-Gobain S A (incl SageGlass)
- 12.2.7.1. Overview
- 12.2.7.2. Products
- 12.2.7.3. SWOT Analysis
- 12.2.7.4. Recent Developments
- 12.2.7.5. Financials (Based on Availability)
- 12.2.8 8 Research Frontiers Inc
- 12.2.8.1. Overview
- 12.2.8.2. Products
- 12.2.8.3. SWOT Analysis
- 12.2.8.4. Recent Developments
- 12.2.8.5. Financials (Based on Availability)
- 12.2.9 5 AGC Group (Incl AIS)
- 12.2.9.1. Overview
- 12.2.9.2. Products
- 12.2.9.3. SWOT Analysis
- 12.2.9.4. Recent Developments
- 12.2.9.5. Financials (Based on Availability)
- 12.2.10 1 View Inc
- 12.2.10.1. Overview
- 12.2.10.2. Products
- 12.2.10.3. SWOT Analysis
- 12.2.10.4. Recent Developments
- 12.2.10.5. Financials (Based on Availability)
- 12.2.11 2 UniteGlass (part of China National Building Materials Group)
- 12.2.11.1. Overview
- 12.2.11.2. Products
- 12.2.11.3. SWOT Analysis
- 12.2.11.4. Recent Developments
- 12.2.11.5. Financials (Based on Availability)
- 12.2.12 7 Polytronix Inc
- 12.2.12.1. Overview
- 12.2.12.2. Products
- 12.2.12.3. SWOT Analysis
- 12.2.12.4. Recent Developments
- 12.2.12.5. Financials (Based on Availability)
- 12.2.13 5 Pro Display (Incl Intelligent Glass)*List Not Exhaustive
- 12.2.13.1. Overview
- 12.2.13.2. Products
- 12.2.13.3. SWOT Analysis
- 12.2.13.4. Recent Developments
- 12.2.13.5. Financials (Based on Availability)
- 12.2.14 Smart Film Manufacturers
- 12.2.14.1. Overview
- 12.2.14.2. Products
- 12.2.14.3. SWOT Analysis
- 12.2.14.4. Recent Developments
- 12.2.14.5. Financials (Based on Availability)
- 12.2.15 3 Gentex Corporation
- 12.2.15.1. Overview
- 12.2.15.2. Products
- 12.2.15.3. SWOT Analysis
- 12.2.15.4. Recent Developments
- 12.2.15.5. Financials (Based on Availability)
- 12.2.16 2 Corning Incorporated
- 12.2.16.1. Overview
- 12.2.16.2. Products
- 12.2.16.3. SWOT Analysis
- 12.2.16.4. Recent Developments
- 12.2.16.5. Financials (Based on Availability)
- 12.2.1 6 Guardian Glass LLC
List of Figures
- Figure 1: Global Smart Glass Market Revenue Breakdown (Million, %) by Region 2024 & 2032
- Figure 2: Americas Smart Glass Market Revenue (Million), by Country 2024 & 2032
- Figure 3: Americas Smart Glass Market Revenue Share (%), by Country 2024 & 2032
- Figure 4: Asia Pacific Smart Glass Market Revenue (Million), by Country 2024 & 2032
- Figure 5: Asia Pacific Smart Glass Market Revenue Share (%), by Country 2024 & 2032
- Figure 6: Europe Smart Glass Market Revenue (Million), by Country 2024 & 2032
- Figure 7: Europe Smart Glass Market Revenue Share (%), by Country 2024 & 2032
- Figure 8: Americas Smart Glass Market Revenue (Million), by Type 2024 & 2032
- Figure 9: Americas Smart Glass Market Revenue Share (%), by Type 2024 & 2032
- Figure 10: Americas Smart Glass Market Revenue (Million), by End User 2024 & 2032
- Figure 11: Americas Smart Glass Market Revenue Share (%), by End User 2024 & 2032
- Figure 12: Americas Smart Glass Market Revenue (Million), by Country 2024 & 2032
- Figure 13: Americas Smart Glass Market Revenue Share (%), by Country 2024 & 2032
- Figure 14: Asia Pacific Smart Glass Market Revenue (Million), by Type 2024 & 2032
- Figure 15: Asia Pacific Smart Glass Market Revenue Share (%), by Type 2024 & 2032
- Figure 16: Asia Pacific Smart Glass Market Revenue (Million), by End User 2024 & 2032
- Figure 17: Asia Pacific Smart Glass Market Revenue Share (%), by End User 2024 & 2032
- Figure 18: Asia Pacific Smart Glass Market Revenue (Million), by Country 2024 & 2032
- Figure 19: Asia Pacific Smart Glass Market Revenue Share (%), by Country 2024 & 2032
- Figure 20: Europe Smart Glass Market Revenue (Million), by Type 2024 & 2032
- Figure 21: Europe Smart Glass Market Revenue Share (%), by Type 2024 & 2032
- Figure 22: Europe Smart Glass Market Revenue (Million), by End User 2024 & 2032
- Figure 23: Europe Smart Glass Market Revenue Share (%), by End User 2024 & 2032
- Figure 24: Europe Smart Glass Market Revenue (Million), by Country 2024 & 2032
- Figure 25: Europe Smart Glass Market Revenue Share (%), by Country 2024 & 2032
List of Tables
- Table 1: Global Smart Glass Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Global Smart Glass Market Revenue Million Forecast, by Type 2019 & 2032
- Table 3: Global Smart Glass Market Revenue Million Forecast, by End User 2019 & 2032
- Table 4: Global Smart Glass Market Revenue Million Forecast, by Region 2019 & 2032
- Table 5: Global Smart Glass Market Revenue Million Forecast, by Country 2019 & 2032
- Table 6: Smart Glass Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 7: Global Smart Glass Market Revenue Million Forecast, by Country 2019 & 2032
- Table 8: Smart Glass Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 9: Global Smart Glass Market Revenue Million Forecast, by Country 2019 & 2032
- Table 10: Smart Glass Market Revenue (Million) Forecast, by Application 2019 & 2032
- Table 11: Global Smart Glass Market Revenue Million Forecast, by Type 2019 & 2032
- Table 12: Global Smart Glass Market Revenue Million Forecast, by End User 2019 & 2032
- Table 13: Global Smart Glass Market Revenue Million Forecast, by Country 2019 & 2032
- Table 14: Global Smart Glass Market Revenue Million Forecast, by Type 2019 & 2032
- Table 15: Global Smart Glass Market Revenue Million Forecast, by End User 2019 & 2032
- Table 16: Global Smart Glass Market Revenue Million Forecast, by Country 2019 & 2032
- Table 17: Global Smart Glass Market Revenue Million Forecast, by Type 2019 & 2032
- Table 18: Global Smart Glass Market Revenue Million Forecast, by End User 2019 & 2032
- Table 19: Global Smart Glass Market Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Smart Glass Market?
The projected CAGR is approximately 10.60%.
2. Which companies are prominent players in the Smart Glass Market?
Key companies in the market include 6 Guardian Glass LLC, 3 Argil Inc, 4 Halio International SA, 4 Magic Film Factory, Smart Glass Manufacturers, 1 Smart Films International, 9 Compagnie de Saint-Gobain S A (incl SageGlass), 8 Research Frontiers Inc, 5 AGC Group (Incl AIS), 1 View Inc, 2 UniteGlass (part of China National Building Materials Group), 7 Polytronix Inc, 5 Pro Display (Incl Intelligent Glass)*List Not Exhaustive, Smart Film Manufacturers, 3 Gentex Corporation, 2 Corning Incorporated.
3. What are the main segments of the Smart Glass Market?
The market segments include Type, End User.
4. Can you provide details about the market size?
The market size is estimated to be USD 10.09 Million as of 2022.
5. What are some drivers contributing to market growth?
Increasing Energy Efficiency Regulations and Need for Energy Cost Savings; Increasing Preference for Comfort. Convenience and Green Credentials.
6. What are the notable trends driving market growth?
Automotive is Observing a Significant Growth.
7. Are there any restraints impacting market growth?
High Cost and Competition from Flexible Plastic Technologies.
8. Can you provide examples of recent developments in the market?
February 2022 - Guardian Glass introduced ClimaGuard Neutral 1.0, developed to meet the new Part L UK Building Regulations for windows in new and existing residential builds. Guardian ClimaGuard Neutral 1.0, a thermal insulating coated glass for double-glazed windows, has an Ug-value of 1.0 W/m2K and offers improved aesthetics with a more neutral color and a lower reflection than other 1.0 U-value glass products for residential windows.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 4750, USD 5250, and USD 8750 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Smart Glass Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Smart Glass Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Smart Glass Market?
To stay informed about further developments, trends, and reports in the Smart Glass Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database
Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)
Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations
Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence
